CRM on Twitter

Do you know what your whuffie is? More to the point, do you even know what whuffie itself is? The short answer is that whuffie is the sum total of your social capital, but check out page 20, where we discuss the subject in more detail, including a Q&A with Tara Hunt, author of the new book The Whuffie Factor. Hunt can be found on Twitter as @missrogue, where she and the notion of whuffie have become massively popular, as you can see below. CRM magazine, on the other hand, can be found at www.twitter.com/CRM and our online content resides at www.twitter.com/destinationCRM. Reach us directly by starting your tweet with @CRM.

missrogue:

Use the medium for what the medium is intended for: social interaction. That's what builds trust, whuffie, relationships, opportunities, etc

chadnorman:

I'm digging how Trent Reznor is using his whuffie and 500k Twitter followers to raise nearly $1m for a fan in need.

tenzochris:

That mindset is appealing to folks who are measurement-oriented. How do you help them "get" Whuffie, without numbers attached?

derekmassey:

I asked for and received muffins. Got charged for munchkins. Saved some money. Lost some whuffie?

realtyman:

"whuffie" n: Reputation currency. Coined by Cory Docto row in "Down and Out in the Magic Kingdom."

SerenaRenner:

Jeff Jarvis killed Dell's whuffie! -Tara Hunt

CyberHomes:

5 ways to raise whuffie:

1. Turn the blow horn around

CyberHomes:

2. Become part of the community you serve

CyberHomes:

3. Create amazing customer experiences

CyberHomes:

4. Embrace the chaos

CyberHomes:

5. Find your higher purpose